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At the Redress X Cathay Pacific Uniform Reconstruction Challenge…
…emerging fashion designers set out to prove that waste is not waste until it’s wasted.
If you think about fashion waste, I wonder if you have considered the massive amount of uniforms that are discarded every single day? Redress and Cathay Pacific took the 10 finalists of the EcoChic Design Award on a journey to explore solutions to put corporate uniforms back into use.
Look at those smiles! Kate and Ayako, finalists of the EcoChic Design Award won the Uniform Reconstruction Challenge. Photo Credit: Redress
Working in groups of two, the finalists had three hours to develop an idea to reconstruct Cathay Pacific’s retired uniforms back into a new product. They were asked to come up with a prototype that was not only scalable but also marketable.
The judges were impressed.
These emerging fashion designers lived up to the task and designed beautiful travel pouches.
In this recording, you will – for the very first time – hear from the ten finalists of the EcoChic Design Award.
Hear why sustainable fashion is the future and the power of fashion as a force for good. Get advice on what you could do to make your wardrobes more sustainable.
Find out what they are most excited and nervous about when they face the judges at the EcoChic Design Award on September 7th.
They have some great thoughts on what you can do right now to make the world a better place as well. Like this one:
Start spreading the word!
“Discuss the problems that are going on in our world. We could all make a big difference,” said Amanda, one of the finalists of the EcoChic Design Award 2017.
Well said.
Good luck to all the finalists. Go rock that runway!
Follow us to the EcoChic Design Award 2017!
TAKE ACTION!
- Find more information on the live stream here and subscribe today to get our behind the scenes episode straight to your inbox.
- Listen to our interview with Redress Founder Christina Dean here.
- Sustainable fashion is HOT. Read our blog post Redress brings sustainable fashion to the runway
- Get in touch with the amazing team at Redress, follow and support their cause to fight waste in the fashion industry.
